Vitaliy
July 24, 2025
3 min

Vitaliy: Building a Real Estate Business in the Emirates

What experience do you have that people can come to you for advice, expertise, or consultation?

My core expertise lies in strategic B2B marketing within the real estate sector, specifically in the Emirates. With a background in IT entrepreneurship, I’ve built a unique skill set in guiding building companies and real estate agencies to enter local and international markets. I offer high-value consultations—$10,000 for four two-hour sessions—focused on strategies to attract local agents and establish a market presence. My approach is grounded in understanding human psychology and leveraging creative, viral marketing tactics. Additionally, my experience in testing numerous business models within my IT startup equips me to provide strategic insights for real estate firms aiming to stand out in a competitive landscape.

Who is your audience?

My audience varies depending on the context—clients, brokers, or team members.

For clients, I lead a small but expert team, ensuring hands-on involvement in every transaction. I maintain deep market knowledge to guide clients personally, many of whom have trusted me for years. My focus is on exclusive, off-market properties—whisper listings and rare investment opportunities—rather than mass-market projects.

For brokers and team members, I prioritize fair practices. Having experienced the challenges brokers face, such as delayed commissions, I ensure 100% commission payouts daily, fostering loyalty and addressing a key industry pain point.

What kind of person are you, and in what situations can someone turn to you personally?

Real estate is my craft, and I’m immersed in it 24/7. Beyond business, I value authentic human connections and integrity. If someone approaches me with a genuine need, I’m ready to support them, even as I reinvest all resources into my business. I’m approachable for those seeking advice on strategic marketing, market entry, or navigating the Emirates’ real estate landscape, provided they value honesty and follow-through.

What are you looking for?

Beyond clients, I seek meaningful, trust-based relationships with individuals who are direct and reliable. I’m drawn to creative, unconventional thinkers—people who bring unique perspectives and challenge the status quo. In a market filled with sameness, I gravitate toward those who stand out through authenticity and innovation.

What kind of expertise are you looking for?

As I transition from a solo entrepreneur to the CEO of a growing real estate company, I need expertise to scale effectively. Specifically, I’m seeking professionals in:

I frequently engage consultants to refine my approach, as my unconventional path demands innovative solutions to remain competitive.

What’s your business background?

My real estate business is young—just over a year old—but has made significant strides. With a lean team of three, we’ve sold nearly $10 million (32 million AED) in property within 11 months, relying entirely on personal branding and referral partnerships. My network of 46 referral partners across multiple cities and countries, with 20% actively referring clients, drives our growth without any investment in traditional lead generation. Additionally, my IT software serves 25,000 active real estate agents and 44,000 total users, connecting developers and agencies in a B2B model.

Any other notes?

I’m a firm believer in practicing what I preach, having personally invested in off-plan properties in Abu Dhabi. While I admire established wealth, I’m building my own legacy from the ground up. My business stands out by focusing on exclusive listings, trusted by developers in Abu Dhabi who consult me when entering the market. Inspired by The Millionaire Fastlane by MJ DeMarco, I’m driven to create a lasting impact.

I’m also pioneering AI-driven solutions, developing a specialized AI agent to streamline the creation of property presentations and comparison tables. This narrow focus aims to position my company as a leader in the Emirates, anticipating a shift where AI agents replace traditional website interactions within the next two years. In a saturated real estate market, I’m carving a unique path by blending technology, strategic marketing, and authentic relationships.

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